Rimmel London, one of Britain’s most iconic beauty brands, was on the hunt for a top content creator for an exclusive six-month retainer collaboration.
The partnership would include promoting Rimmel's new and most-loved products on social media to drive beauty lovers to purchase its range.
Strategy & Insight
Selected from thousands of creators, N2O Talent's Evie was handpicked by Rimmel London. Evie’s passion for the brand and her ability to connect with her audience made her a standout choice.
The solution
As part of the partnership, Evie has showcased exciting new launches like the Thrill Seeker Mascara and Multi-Tasker Better Than Filters, sharing her love for these innovative products with her followers. Since the collaboration began, her content has reached over 2 million views across TikTok and Instagram, with engagement continuing to grow.
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