90% of Gen Z want to find love, but 95% fear rejection.
To engage this audience, we’d let them get to know their love needs a little better by revealing their rizz with an immersive, experiential pop-up on the most romantic day of the year - Valentine’s Day.
Dr Lurve will see you now…
We served up a good ol’ dose of brand lurve to celebrate Valentine's Day with our epic experiential marketing pop-up for Dr Pepper Cherry Crush.
Our experience took attendees on a journey to discover their love languages with a “cansultation” at the brilliantly bonkers Dr Lurve’s office. And the remedy to their dating dilemmas? A refreshing can of Dr Pepper Cherry Crush.