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Coca-Cola Signature Mixers

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Coca-Cola Signature Mixers

The Campaign

Award-winning mixologist Max Venning worked with Coca-Cola to curate the Coca-Cola Signature Mixers Smoky Notes, one of four new mixers from Coca-Cola that are crafted to match perfectly with dark spirits.

Coca-Cola Truck 2023

Strategy

To demonstrate the new flavours in their natural habitat, we created a series of speakeasy-style bar takeovers around London and Manchester. Max took centre stage, leading mixology masterclasses on creating the perfectly paired drink at home.

Superdrug Presents 2023

Activation

For one night each, the popular bars were redecorated with neon lights, displays of featured ingredients and an ultra-smooth vibe, aided by a live jazz performance

Superdrug Presents 2023

Results

Guests were treated to a free mixed beverage and the chance to learn from expert mixer Max Venning. Nice.

Superdrug Presents 2023
Coca-Cola Truck 2023
Superdrug Presents 2023
Superdrug Presents 2023
Superdrug Presents 2023

The Numbers

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Award Winning Experiential Agency

IPM Awards Bob Suppiah
IPM Awards Bob Suppiah
IPM Awards Gold Winners
Independent Agency Awards Gold
Global Influencer Awards
POPAI Award Winners
IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards

We win fans for brands through creative brand experiences