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Proactiv x Alice Briffa & Angel Astride

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Proactiv x Alice Briffa & Angel Astride

The Campaign

Proactiv launched a dynamic influencer campaign to mark its UK relaunch to raise awareness online and in Boots stores across the UK.

Coca-Cola Truck 2023

Strategy

Recognising their journeys with acne-prone skin, the brand chose N2O Talent's Alice Briffa and Angel Astride to participate as authentic voices for the brand.  

Superdrug Presents 2023

Activation

After incorporating Proactiv’s products into their skincare routines, both creators experienced noticeable improvements and were eager to share their transformations with their audiences. Their genuine enthusiasm translated into highly engaging and interactive content, highlighting the effectiveness of Proactiv’s solutions.  

Superdrug Presents 2023

Results

Superdrug Presents 2023
Coca-Cola Truck 2023
Superdrug Presents 2023
Superdrug Presents 2023
Superdrug Presents 2023

The Numbers

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Award Winning Experiential Agency

IPM Awards Bob Suppiah
IPM Awards Bob Suppiah
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Independent Agency Awards Gold
Global Influencer Awards
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IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards

We win fans for brands through creative brand experiences