Standing Proud at Pride White Paper

Creating an experience at Pride is often a minefield to navigate for brands. Many hesitate to activate a campaign for fear it may miss the mark, alienate and, at worst, offend the LGBTQI+ community.

The “Standing Proud at Pride and Beyond” white paper is here to help you identify ways to forge genuine beneficial connections with the audience and its allies so your place at Pride is welcomed. Packed with consumer insights and opinions from a knowledgeable panel of LGBTQI+ community members, this white paper is the essential reading guide for all Pride brand experiences.

Download your free copy here