Revolutionise Beauty Experiences with N2O

Award-Winning Brand Experience Agency

The beauty industry isn’t just selling products anymore; it’s selling moments.

Today’s consumers expect more than a shelf presence; they want to swatch, sample, play, and share.

Stronger engagement
higher conversion

Experiential marketing gives Beauty brands the chance to show up in bold, unexpected ways, turning everyday spaces into unforgettable brand worlds.

Dr Pepper Weird Hole

Whether it’s a retail takeover, pop-up salon, or a sensory-led sampling experience, it’s about meeting beauty lovers where they are, and making sure they remember you.

Read our FAQs  
Coke Marvel Campaign

What We Do

Craft experiences designed to build emotional connection and commercial momentum.

Deliver experiential campaigns built for conversion: in-store, out-of-home, and digital activations that inspire trial and drive sales.

Leverage 25 years of expertise to meticulously design each touchpoint, ensuring a lasting impact.

Ensure seamless delivery, brand consistency, and measurable impact at every scale.

Some of the biggest beauty and health care brands trust us to create their brand experiences.

Johnson & Johnson Logo
Reckitt Logo
Bourjois Logo
Remington Logo
Coty Logo
Palmolive Logo
Philips Logo
Superdrug logo
Contact Us to see how we can help you

N2O fully delivered on the brief for Superdrug Presents. They bought ‘That Superdrug Feeling’ alive across all elements of production for Superdrug Presents, from the look and feel of the event to the BA selection and everything in between. This is testament to their ability to immerse themselves in the brand and ability to turn it into a great customer experience. Operationally, N2O’s delivery of an event matches up to their creativity, with a skilled team that are able to deliver to a high standard as well as problem solve quickly and efficiently should it be needed. We could not have been happier with how Superdrug Presents ran!

Beauty Experiential FAQs

What types of Beauty brands do you work with?

We work with a wide range of beauty brands—from luxury skincare and cosmetics to wellness and haircare—whether they’re heritage names or emerging disruptors. Our solutions are tailored to each brand’s unique audience and objectives.

What kind of experiential activations do you offer for Beauty brands?

We design and deliver immersive experiences including in-store product trials, premium pop-ups, influencer-led masterclasses, interactive sampling, and digital-physical hybrid campaigns that excite and convert.

Why should a Beauty brand invest in experiential marketing?

Experiential creates sensory, hands-on connections that traditional media can’t. It helps beauty brands build trust, demonstrate efficacy, and drive trial—all while creating social buzz and deeper consumer loyalty.

Where can these activations take place?

Anywhere your audience is. From high-street retail locations like Boots, Superdrug, and Tesco to festivals, shopping centres, and premium event spaces. We also specialise in in-store and car park activations at scale.

How do you measure ROI on experiential campaigns?

We use a mix of qualitative and quantitative metrics—footfall, dwell time, trial-to-purchase conversion, digital engagement, social amplification, and brand sentiment—to demonstrate impact.

How do you ensure brand alignment and quality?

Our in-house creative, production, and staffing teams ensure every detail—from sampling stations to brand ambassadors—reflects your brand’s look, feel, and values. We also leverage The Globe Groupe’s global beauty expertise.

Can you scale across multiple locations and markets?

Absolutely. With a proven track record of delivering national campaigns, we’re equipped to scale your Beauty activation across hundreds of sites, with consistent quality and messaging.

Ready to create experiences that sell?
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Award Winning Experiential Agency

IPM Awards Bob Suppiah
IPM Awards Bob Suppiah
IPM Awards Gold Winners
Independent Agency Awards Gold
Global Influencer Awards
POPAI Award Winners
IPM Awards 2023
Campaign Experience Awards
FMBE Awards
DMA Awards

We win fans for brands through creative brand experiences