Once again, N2O's Technical Demonstrators buzzed into action with the latest Oral-B campaign.

Working closely with Oral-B, N2O interviewed and selected the right people, hosted comprehensive briefing presentations and interactive training sessions, produced Technical Demonstration documentation, route planned the campaign, provided logistics support and storage, and carried out online feedback reporting.

N2O's team of fully trained, Oral-B rechargeable oral care Technical Demonstrators, are a great resource for this, and future, campaigns. Confident, friendly, approachable and highly knowledgeable, their impact on sales is impressive.

Aimed firmly at a carefully identified consumer target market, this roadshow was designed as an appealing showcase for Tefal's most exciting new products.

Based in major shopping centres around the UK, the activity's objectives included raising consumer awareness, driving footfall and sales within local shopping centre Tefal stockists and target market demonstration targets. Tefal's innovative new products really needed to be experienced to be believed - and this experiential activity ensured plenty of exposure and converted customers.

Working closely with the Tefal team, N2O designed, built and risk assessed the three-zone stand, selected and trained the roadshow team of 13, managed the stand on a day-to-day basis and carried out regular reporting.

This campaign was created to help reinforce Magnum as a premium ice cream and quality chocolate indulgence through indulgent treats on offer in the "Magnum Luxury Zone".

The Zone offered free mini manicures and massages, as well as delicious Magnum samples, and promoted the "Win a Luxury Break with Magnum" competition. Each Luxury Zone team consisted of one carefully N2O selected Event Manager, local Brand Ambassadors, Magnum Hunks, Masseuses and Manicurists.

The Paris Air Show is one of the world's premier aerospace event, and the TRAC promotional team were the talk of the 2007 show!

The eye-catching, branded team stood out from the crowd and worked hard to attract visitors to the TRAC stand. On the stand, the team of five Promotional Models welcomed visitors, took contact and enquiry details, intelligently discussed services and products, and ensured that the TRAC company personnel had plenty of time to talk with potential clients.

Off the stand, the promotional team created a real buzz about TRAC Group - interacting with show visitors, being snapped and videoed for inclusion in national and trade media reports, and providing plenty of photo opportunities for everyone attending the show.

Disney®, Samsung and O2 teamed up to promote the launch of the Samsung U600 and the release of Pirates of the Caribbean III - Dead Man's Chest, at O2 stores, across the UK.

N2O Brand Ambassadors dressed the part, and fitted right in with the O2 pirate crew - encouraging shoppers into each store to enter a free prize draw, demonstrating the new Samsung handset, promoting the release of the movie and taking a very interactive part in general piratical activities!

Store management feedback reflected the success of this campaign - with managers up and down the country, delighted with the entertaining store atmosphere, the increased footfall and the positive impact on sales.

This high profile demonstration campaign, involved confident, fully-trained demonstrators promoting a variety of ICI decorative products, at retailers, across the company.

With a total of 10 Cuprinol, Dulux and Polycell products included in the campaign, he selection of the right personnel was key to the success of the activity - followed, of course, by comprehensive training on each of the various products and decorative finish delivery systems.

Stores reported a significant uplift in sales, across the demonstration period, as well as an increase in the general interest in Cuprinol, Dulux and Polycell products.