N2O selected Sales Personnel and Brand Ambassadors were key to the launch of this brand new drink, featuring a unique blend of cappuccino with a 'kiss' of Red Square Vodka and exciting can froth delivery system.

The campaign consisted of a four week test launch in the Manchester area, including retail sales promotion with city-wide independent retailers, plus some very special consumer activity in the Trafford Centre.

The sales promotion and Trafford Centre activity supported the product launch - itself a high profile event at the city's Harvey Nichols store.

N2O are very happy to continue to supply exhibition and roadshow Promotional Personnel to Aurora.

A dynamic manufacturer, distributor and marketer of lighting to a worldwide market, Aurora sought to reflect this dynamism in their roadshow offering, and to increase their impact at exhibitions and events.

To meet this need, N2O work closely with Aurora to cast and provide a range of Promotional Personnel - from show-stopping body-painted Models, to well-informed stand Hosts and Hostesses.

N2O Technical Demonstrators come with all types of expertise, including: IT, mobile phones, audio-visual equipment, automotive, medical.

For this campaign, Oral-B needed confident, friendly, intelligent and approachable powered oral care Demonstrators. A need that N2O were able, and delighted, to satisfy.

Fully involved from the outset, N2O selected and interviewed the right people, conducted comprehensive briefing presentations and interactive training sessions, produced all supporting Technical Demonstration documentation, route planned and booked all in-store dates, sourced props, POS equipment and produced branded uniforms, provided logistics support and storage, and provided campaign evaluation reports. The attention to detail paid off, with promoted product sales significantly out-performing campaign targets.

Working with a brief from agency PMA, N2O put together teams of professional Make Up Artists and Photographers to launch L'Oréal Professionnel's Autumn/Winter 2004/5 'Vintage Amber Collection' at selected UK hair salon evening events.

Each Make Up Artist created a colour-themed look for one of their salon's 'Vintage Amber Collection' colour and cut hair models; demonstrating techniques and make up shades to complement L'Oréal Professionnel's new collection. The Make Up Artists went on to offer consultations and makeovers to salon guests; with the results from the evening at each salon captured by N2O's professional photographers.

The salon events were a great success, with L'Oréal Professionnel requesting a similar series of events for future seasonal collection launches.

For this real belter of a campaign, N2O supplied 350 thoughtfully profiled and carefully selected young male Brand Ambassadors, to run the "Whack it and Win!" in-store brand experience activity, supporting Terry's Chocolate Orange new "Don't tap it - whack it!" advertising campaign.

As well as record numbers of competition entries, the activity resulted in 3.2 tonnes of chocolate sampled to over 300,000 people, and a target-busting 210% uplift in sales.

A thumping success!

UOE wanted an attention-grabbing activity to launch QuickDrop, their new stationery-on-demand service. And, with a guaranteed 90 minute delivery for UOE QuickDrop, UOE were keen to promote the speed of the new service; so, N2O provided a team of skilled Roller Bladers, dressed in UOE QuickDrop branded 'speed skater'-style suits.

The activity was put together with communications agency Cognito; and N2O's Roller Bladers worked with a 'mobile office', travelling together in convoy, around the City of London's financial centre, distributing leaflets from branded bags.

The launch convoy succeeded in attracting loads of attention from City workers, and extended promotion for UOE QuickDrop was guaranteed with the branded Roller Bladers posed for plenty of press photographs.