Bob Books came to N2O with a need for a full-service brand experience solution - one that N2O were happy to fulfil.
Stand design and creation: working closely with Bob Books, N2O designed and built an eye-catching, accessible event stand for the launch and on-going promotion of their unique, new service. The stand had to include attractive displays of produced sample Bob Books, a large screen showing the production of Bob Books, interactive laptops demonstrating the downloadable book design software, and a comfortable zone, for looking through samples and discussing the service in detail, with stand personnel. Stand personnel: N2O selected and trained a small team, who attended all the pre-identified consumer shows on Bob Books' list.
The stand created serious interest in Bob Books, and N2O's in-depth activity reporting provided high quality marketing and potential user data for Bob Books.