O2 stores took part in creating awareness of the change in the law regarding the use of mobile phones while driving - and N2O provided the "O2 Police"!
Confident, outgoing Brand Ambassadors, dressed in O2 "police" uniforms, approached and "booked" shoppers for various "pedestrian offences".
The activity offered an opportunity to capture customer data, enter shoppers into a free prize draw as well as highlight the new legislation.
IDT selected N2O as their partner for the launch campaign of the Prime Card MasterCard®, the new disposable debit card.
Working closely with IDT, N2O put together a team of highly self-motivated, professional Sales Representatives - all carefully profiled to engage and communicate well with members of the retail sell-in target market.
Following a successful pilot, and subsequent retail launch, IDT and N2O expanded the campaign to include consumer targeting, with teams of highly visible, Prime Card Brand Ambassadors.
This activity involved a team of high profile experiential Brand Ambassadors, selected by N2O, to manage and host O2's first blueroom, within the flagship Oxford Street O2 store. A seriously full-time activity, seven days a week, including evenings and weekends!
blueroom = a VIP space where O2 customers can chill out, play interactive games, charge their phone, use WiFi, enjoy refreshments, download exclusive offers and fully experience O2.
blueroom personnel = young, attractive, enthusiastic, reliable, quick learners, technically adept and excellent communicators.
N2O are thrilled to continue to provide professional Promotional Teams and talented Entertainers to promote the relaunch of Lloyds TSB branches, across the UK.
Launch events can range from a one-day activity featuring a ribbon-cutting ceremony, to a full, two week campaign - including leafleting, entertainment, balloon decoration and free prize draws.
Each branch has its own specific needs and objectives - and N2O enjoy the challenge of meeting each, and delivering successful relaunch campaigns.
The challenge was to provide family entertainment to promote store rebuilds - entertainment that reflected the stores' Swedishness, involved children and didn't include the usual magic show offered over the school holiday period.
N2O accepted the challenge - and came up with a selection of themed ideas, all provided in a menu format, for IKEA stores to choose from.
All themed ideas had the common properties of looking attractive and eye-catching, and all offered families the option to leave their children with qualified supervisors while they shopped, or for everyone to take part in activities.
How better to promote the movie The Grudge 2, than scaring visitors at Thorpe Park's Fright Night?
Using the relationship with N2O Entertainers, talented actors were selected to bring the scary film's key characters to horrific life, just in time for the movie's release - and Hallowe'en, of course!
