Based on the success of the first few campaigns, Carlton Screen Advertising asked N2O to staff and manage its biggest cinema sampling campaign.

The activity was designed to support the repositioning of the well-known fizzy drink Tizer, and it involved the sampling of some 400,000 people. N2O managed the significant logistical challenge of delivering 13 tonnes of product to 40 cinemas across the country.

Each cinema team was made up of between two and four Sampling Personnel, dependant on the size of the cinema, all wearing branded clothing. The activity ran for three consecutive weekends. Key objectives were to achieve high sampling rates, directed towards the identified target consumer market, and to provide feedback on brand awareness. Both were achieved.

Piaggio first appointed N2O to provide Exhibition Hostesses for the Motorcycle & Scooter Show at ExCel in 2001. As market leader, Piaggio was determined to maximise its presence at the first ever London show.

Working closely with Piaggio, N2O devised a stand theme involving six freestyle dancers, a star DJ, two Hostesses and a daily competition to win a scooter. The concept worked like a dream, drawing people onto the stand throughout the day.

Since then Piaggio and N2O have worked together on a number of different promotional activities, including all of the major bike shows and a number of special dealership Promotional Events.

N2O works with Interfocus, providing personnel and related services for promotional activities.

As principal agency for TFL, Interfocus instructed N2O to provide three teams of four Promotional Personnel to be stationed at bus depots and busy bus stops, communicating the fare freeze for 2001 on 'multi-modal transport'. The activity was an overwhelming success, and was repeated and then extended to cover several large shopping centres.

3X Motorcycles asked N2O to provide five high calibre Exhibition Stand Hostesses for the Bike Show 2000.

The Hostesses attended a full day's briefing prior to the show, to ensure they all had a high level of product knowledge. N2O sourced corporate uniforms, arranged all necessary accommodation and transport during the show, and facilitated the smooth running of the show.

3X Motorcycles were delighted with all five Exhibition Stand Hostesses and N2O's planning, management and reporting support.

Lotus Cars launched its exciting new Elise at the British Motor Show 2000. In order to maximise launch impact, Lotus asked N2O to provide eight stunning Photographic Models for Press Day, as well as supply four high calibre Stand Hostesses for the remainder of the show.

Following two rounds of castings, the perfect personnel were selected and appointed. Press Day was a tremendous success, as was the rest of the show, with throngs of photographers and camera crews captivated by the beautiful cars and girls!

N2O were asked to provide male and female Models for the Harley Davidson product catalogue photo shoot held in Barcelona, Spain. Whilst the Models had to have the required look, they also had to be in possession of full motorcycle licences.

Castings were held, the Models were selected and the shoot was a complete success. Below are just a few of the spectacular images that appeared in the pages of the Harley Davidson catalogue.