Eccellente. With this activity, Woolworth's customer were really being spoiled!
For this pre-Christmas campaign, N2O brought Ferrero's famous ambassador's party TV advertisement to life.
N2O supplied 'butlers' to sample Ferrero's Rocher chocolates from silver platters in hundreds of Woolworths stores, across the British Isles. A chocolate fantasy made real for thousands of happy shoppers - and even happier store managers and clients, as Ferrero Rocher packs flooded off the shelves!
N2O conducted a nine week wet sampling Road Show promoting Cafédirect's Teadirect brand of tea, with creative marketing agency Ignito. The N2O Road Show personnel consisted of one experienced Event Manager plus two locally based Sampling Personnel.
The Road Show team sampled freshly brewed Teadirect tea from a fully branded tea-bar stand, at each of the 24 selected supermarket car park sampling sites across England.
Supermarket customers were handed a 'Get your Free Tea Caddy' leaflet, to help drive in-store Teadirect sales. Each customer received the caddy from the Sampling Team by purchasing a pack of Teadirect in-store, filling in the data capture section on the leaflet, and showing a member of the Sampling Team their proof of purchase. The caddy contained a money-off coupon, to encourage future Teadirect purchases. The super-successful campaign meant more work brewing for N2O with Cafédirect and Ignito.
Vodafone wanted a high-profile presence at this landmark exhibition; the largest gaming event ever to be held in the UK. N2O supplied an eye-catching team of Promotional Models that ensured the fabulous Ferrari F1 car on Vodafone's stand wasn't the only racey model drawing the crowds!
N2O satisfied Vodafone's requirement for an attractive, friendly, flirty female team, with each Promotional Model keen to talk with show visitors, pose for photographs and distribute promotional Vodafone material on each of the five event days.
As the largest gaming event ever held in the UK, GameStars Live 2004 attracted all the top, global gaming companies.
Standing out from the crowd, therefore, was a high priority for exhibitors. N2O helped ensure that Hiper attracted plenty of consumer and press attention.
A top team of N2O's attractive Promotional Models worked with Hiper to promote their PC components, drawing show visitors to the Cooler Master and PC World stand, promoting Hiper's products.
N2O supplied and trained the 'Playboy the Mansion' game Stand Personnel, for software house Ubisoft, with Enigma Creative Solutions.
N2O provided a full complement of Exhibition Personnel, including a selection of beautiful Playboy Models, a Playboy Photographer, a Playboy area Security Guard and a main stage Playboy Compere.
The Playboy Models were all fully trained in demonstrating 'Playboy the Mansion' game software to interested visitors; and the Compere had the hard task of working with the Playboy Playmate of the Year, promoting Ubisoft's new game, and running the linked competition on the main stage.
The launch of an easyGroup brand is always big news, and, through PHD, N2O helps ensure that it's easy peasy for easyGroup to communicate directly with potential consumers; as well as get pages of press coverage.
For the launch of no-nonsense male grooming brand, easy4men, N2O provided a team of three Promotional Models, and helped make sure easyGroup got consumers and press in a real lather. The models posed in Boots, High Street Kensington, with easyGroup founder Stelios Haji-Ioannou, and Stelios' foamy antics with N2O's attractive Promotional Models ensured plenty of headlines and big pictures for the easy4men launch.
N2O has also provided professional Leafleting Personnel for other easyGroup brand launches, including: easyBus, a neighbourhood to neighbourhood service aimed at regular Milton Keynes commuters travelling to and from London; easyInternetcafés, providing affordable, easy internet access throughout the UK and worldwide; easyPizza, offering a value for money, delivery-only pizza service; and easyCinema, with branded low-cost film theatres and DVD rental. And, with new brands being offered by easyGroup on a regular basis, N2O's target-hitting, reliable and entertaining promotional services are in constant demand.
